New Great Clips commercial premiering during college bowl games
This weekend is the launch of the 2011-2012 college football bowl season and I’ll be watching closely.
Why, you ask? Because I’m a devoted fan of the Famous Idaho Potato Bowl?
Uh, sure…but really it’s because Great Clips is launching a brand new commercial during these broadcasts. And not just a new commercial but a new tagline, too.
Great Clips is the leader in a very crowded and competitive category for walk-in hair care and one reason is because we never get complacent about our success. We always look for better ways to reach out to our customers and introduce our brand with a message that differentiates us. This brings success to our company and to our franchisees.
Word on the street is that these commercials do just that using humor to highlight our new innovations like Online Check-In.
Personally, I’m looking forward to a weekend of watching football during which I can tell my wife that I’m “working.” I’ll let you know how that works out.
And, please let me know what you think of our new campaign!


